(About) — Brooklyn, NY

Hey, I'mSawyer.

Nice to meet you!

NICEFOLK is my creative operation, where I help artists, films, and brands build worlds around their stories through innovative marketing with a focus on motion.

I’ve lived many creative lives (trailer graphics designer, editor, muralist, social media strategist, blah blah blah), and each one informs the way I work. I bring my background working across pre and post production to view projects holistically, while maintaining a clear vision of how the broader world forms around each campaign.


I’m often brought into the production process early, helping ideate on pitches, and craft pitch decks. I’m energized by open-ended storylines and creative problems that require fresh perspectives and a little experimentation. Though the work you’ll see here is largely the stuff that happens after the idea: graphic design, motion design, illustration, and editing.

Happy to work on pretty much anything with a good story and a willingness to have some fun!

Sawyer SaddOwner + Operator
What I make

Lyric videos, trailer + title graphics, campaign ideation, animated social, brand identities, murals, illustration, merch, sandwiches

Made work for

Big Loud Rock, RECORDS (Sony Music), Nuts.com, Marvel/Disney+, Magnolia Pictures, and Netflix. + a bunch of independent artists and smaller brands

Off the clock

Cooking, painting portraits of sandwiches, fiddling on guitar, playing scary board games

Earbud Music Garden
Side B

I'm a huuuge fan of music and love to hear what people are listening to!

Got an album you can't stop talking about? Plant a review in Earbud Music Garden! I'm always hunting for the next one to wear out while I work.

Review an album ↗

Say hi, I don't bite!